Snowbreak has released an official statement regarding its future policy on collaborating with cosplayers. After considering community feedback, the team has decided not to invite cosplayers for future promotional events. They will also remove videos featuring cosplayers from earlier versions, including version 2.2, and are working to remove content related to cosplayers who were not officially invited. The team also mentioned that they will adjust their content format according to player preferences. You can read the full statement here.
Background and Controversy
This decision comes after a series of controversies within the Snowbreak community. The game’s Chinese player base, which has previously voiced strong opinions on certain issues, expressed dissatisfaction with the inclusion of cosplayers in recent promotional events. One cosplayer hired in China was criticized for comments made nearly a decade ago on Weibo, where she reportedly made derogatory remarks about heterosexual men.
Final Decision from the Development Team
In response to these events, the Snowbreak development team has decided to end all future collaborations with cosplayers to avoid further controversies. They have also promised to be more careful when selecting individuals to represent the game in future promotional activities.
Snowbreak’s decision highlights their commitment to maintaining a positive relationship with their community and avoiding conflicts that could affect player experience. This shift in promotional strategy directly responds to player concerns, ensuring the game aligns more closely with its audience’s expectations.
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